Wednesday, 24 November 2010 12:34
Louisiana Business: Mike Olivier, Fitch, Celebrity Book Fair, Advertising
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Ex-Louisiana Economic Development Secretary Michael Olivier led a delegation of 65 Louisianans which participated in over 20 meetings in three days exchanging information with New York City opinion leaders.  The trip to New York culminated with the groups’ ringing of the bell at the close of the NYSE.  Olivier is heading up a primarily online group called  “Committee of 100 for Economic Development”.



Fitch Ratings, on Tuesday, has withdrawn the 'AA-' rating on the Louisiana Office Facilities Corp. (LA) (Louisiana State Capitol Complex Program) lease revenue refunding bonds series 2010B “as this series has been removed from the upcoming sale”, claims a Fitch press release.


Celebrity Book Fair

The first annual New Orleans Children's Book Festival co-chaired by First Lady Cheryl Landrieu and Ms. Ruby Bridges will be an exciting event where children and families from across the city will be able to hear readings from local authors, enjoy free food, and receive free books. 


The festival will take place Saturday, December 4, 2010 on the grounds at Latter Branch Library, 5120 St. Charles Avenue from 11am to 3pm. Mrs. Landrieu and Ms. Bridges are both available for interviews. 


The festival is being held at this particular time to honor the legacy of Ruby Bridges during the 50th anniversary of her historic walk to hep integrate New Orleans public schools in 1960. 


The event will offer unique opportunities for children and parents to interact with exceptional writers and storytellers and to enjoy an inspiring variety of book-related activities, exhibitions and demonstrations. 


Featured Authors and Storytellers 

First Lady Cheryl Landrieu

Ruby Bridges, Through My Eyes

James Carville, Lu and the Swamp

Cecelia Dartez, Jenny Giraffe

Alex Beard, The Jungle Grapevine

Nancy Parker, The Adventures of Yat and Dat: What’s Cookin’

Dr. Pandwe Gibson, Why Series for Children

Freddi Williams Evans, A Bus of Our Own, The Battle of New Orleans

Pat Roig, The Beignet That Almost Got Away

JoAnn Mertens, The Beignet That Almost Got Away


And more special readers!


Music and Entertainment

Amanda Shaw

The James Andrew Brass Band

New Orleans Saints Mascot “Gumbo”

New Orleans Hornets’ Honey Bees

Audubon Zoo Mobile

The Book Mobile


Food and Entertainment

Red Beans & Rice

Lucky Dogs

Gingerbread Cookies courtesy of Berthe Amos, author of The Cajun Gingerbread Boy


Featured Tents Exhibitions

Louisiana Children’s Museum – Children’s Illustration Workshop Tent

Louisiana Endowment for the Humanities – Primetime Methodology Workshop Tent

YMCA – Resources and Adult Literacy Tent

New Orleans Saints Story Tent

Ruby Bridges Foundation Tent


The Brands

The American Marketing Association, (New Orleans Southshore chapter will be hosting its  holiday luncheon with a panel discussion focusing upon local products branding into regional and national brands.

Our Louisiana brand panelists include:
• Abita Beer—David Blossman, President
• Luzianne/Reily Foods—John Sillars, VP Marketing
• Tabasco—Jan D. Carroll, Marketing Director
• Zatarain’s—Michael Morse, Business Director


The date of the event is December 9.

More information at This email address is being protected from spambots. You need JavaScript enabled to view it.










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