On June 16, 2015, the future President and his wife rode down the escalator at Trump Tower in New York City and the political world will never be the same. The occasion was the presidential announcement speech of Donald Trump. Previously, Trump had considered running for President in 1988, 2000 and 2012. Each time, the allure of his real estate and media businesses kept Trump away from the race. This time, he felt it was his last chance to run and he seized the opportunity.